Tuesday, July 13, 2010

Boys' Quest


Boys' Quest magazine is a monthly themed periodical targeted to boys age 6 to 14. That is a really wide age span to cover. Usually what interests a 6 year old is quite different than what is of interest to a 14 year old. In my opinion much of the content will be above a 6 to 7 year
olds head. The reading level of this magazine is 9 or 1o years old. A child who is younger will need the assistance of an adult or older child to enjoy the information and activities the magazine has to offer. With that said, many of the illustrations are targeted toward the younger ages. Even though the information and format is accessible and usable, the magazine needs to decide on a specific target group and focus on that. On the positive side, the periodical is a nice size. Measuring approximately 9 inches by 7 inches it is easy to hang onto and carry around. And, featured prominently on the first page is a statement of purpose explaining the goals of the publication. Whether they meet these goals is a matter of debate, but a magazine with such lofty goals is worth checking out.

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